Ready to buy a CDP?

Our buyer's guide will ensure you ask the right questions to ensure truly personalized, data-driven marketing at your enterprise.

Marketers: Imagine being able to understand, manipulate and action your customer data without having to rely on scarce IT resources at each step.

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Giving your customers a unified, personalized experience across all channels means unifying billions, even trillions, of transactions and customer events —and then making that data actionable across siloed marketing execution systems.

If your organization is still struggling to meet this challenge, despite having made enormous investments in customer data solutions, then a true enterprise-grade, customer data platform can fill this gap in your martech stack.

Our buyer’s guide will educate you on how to find the right CDP vendor for your enterprise. Download this ebook now and arm yourself with:

  • A list of core requirements for any true enterprise CDP
  • Questions to ask vendors to ensure they meet these requirements
  • A checklist to keep you organized


Buyers: educate yourselves on the core capabilities of the CDP architecture

About ActionIQ

ActionIQ, an Enterprise Customer Data Platform (CDP), helps F500s connect first-party customer data, orchestrate cross-channel campaigns, and measure incremental lift across all digital and offline channels. Backed by Sequoia Capital & Andreessen Horowitz, ActionIQ works with brands including Verizon Wireless, Shutterstock and HBC, to grow customer LTV and marketing ROI.

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